Banner Stand Pros

You may think: “Why are pop-up banners used everywhere? Are they really this great?” The truth is, even in the digital era, pop-up banners that feature high-quality graphics are still popular. And with eye-catching banners, you can easily attract the attention of passersby. Here are some of the key benefits associated with using pop-up banners to promote your business.

1. Easy to Move

The biggest benefit of using pop-up banners is they’re portable. They’re easy to set up and disassemble too, which means they don’t require much effort. Also, you can easily pack them and carry them around. Retractable banner stands will be great for your business if you participate in multiple trade shows each year.

2. Longevity 

Pop-up banners are made of durable materials, making them a good choice for businesses that want long-lasting marketing materials. Most pop-up banners are made of premium vinyl, and this material displays images quite well. The prints won’t even fade if they’re constantly exposed to sun and rain.

3. Lesser Space

Pop-up banners don’t take up a lot of floor space. So even if your booth is small, you can use these banners. And they can be easily compressed and packed, which is why you can take them long distance. Tabletop retractable banners are also a great choice when you want best-in-class banners.

4. Affordable

A pop-up banner should last many years, and you should get one for a fair price. A banner will be worth what you pay if it lasts for many years. Just make sure you get a durable banner; something cheap will disintegrate after just a few uses.

5. Better Visibility

Pop-up banners are relatively tall, so passersby don’t miss them. Simply place them by your booth’s entrance and grab attention right away. You can also use display banner stands to direct people to your booth. Getting noticed more means more people are checking out your business.

You can even add QR codes to the banners to lead customers to your website. Also, you can incorporate AR technology (augmented reality) to entice people to explore and purchase your products on your site. In short, using top-of-the-line pop-up banners is sure to help your business.

Banner Stand Pros specializes in banner printing. Our banners are tear- and scratch-resistant, and they’re made with waterproof materials. Contact us to order the best retractable banners for your business.

A banner stand is a versatile marketing tool, one that can promote your business in several ways. But for a banner to be effective, it has to be made of the right materials, and it has to feature a pleasant color scheme along with high-resolution text and images. Creating a high-quality banner isn’t always easy, but if you keep the following do’s and don’t in mind when you’re designing a banner, you’re sure to develop something that’s worthy of being used at your next trade show.

Banner Design Do’s

Use Available Space Efficiently

When the banner is a blank slate, you may think that placing text and images will be easy. Seldom is such the case. Once you start placing text and images, you’ll want to rearrange things until they’re perfect. In the end, there should be plenty of blank space, for if there isn’t the booth will look cluttered

Clear & Concise Content

When you only have a few seconds to capture someone's attention, you need to make sure your message is clear and concise. Use simple language and easy-to-read fonts. Also, make sure your contact information is prominently displayed. Additionally, you should consider using a tagline or slogan to make your banner more memorable. Stand-up banners are great for getting a concise message across to a lot of people.

Remember The Call To Action

Make sure your banner displays a clear call to action. This will tell booth visitors what they should do next if they want to know more about your products and services. Include a phone number or email that you can be reached at.

Banner Design Don’ts

Don't Overdo It

Just because you have a lot to say doesn't mean you should cram your banner with messages. Keep it simple and focus on one key message. Too much information will overwhelm your visitors, to the point where they’ll just want to move on to the next booth. And when it comes to booth design, less is definitely more.

Don't Be Cheap With The Printing

A pixelated, low-resolution banner will not do you any favors. Make sure you invest in high-quality printing so your banners look sharp and professional. If you have fabric banner stands that feature high-resolution graphics and text, trade show attendees will see that you care about your brand’s image. Also, don’t forget to proofread your banner before it goes to print—you don't want any typos or incorrect information marring your otherwise perfect display!

A trade show banner is an important marketing tool, one that can be used to convert everyday people into loyal customers—if it’s designed the right way, of course. If you keep these do’s and don’ts in mind when designing a banner, it’s almost a guarantee that your banner stands will make lasting impressions.

Are you looking for a one-stop shop where you can purchase all your trade show display needs? Look no further than Banner Stand Pros! We offer a wide variety of banner stands, trade show displays, and accessories. We have something for every budget. Call us today!

A trade show banner stand is more than just a marketing tool—it’s a reflection of your company. Therefore, if you want trade show attendees to respect your company, you need to use high-quality trade show banner stands. Here are a few tips to consider if you want high-quality banner stands:

Get The Pros Involved

Your marketing materials must look professional at all times, especially since they’ll be directly compared to the materials other exhibitors are using. If you hire a professional designer, they’ll be able to take your ideas and create a banner stand that perfectly reflects your company's image. They’ll also know which materials and colors should be used to make your banner stand unique and eye-catching.

Choose The Right Color Scheme

The color scheme should match your company’s colors. Remember, your goal is to create a dazzling, memorable banner stand, so don't be afraid to experiment with colors. You can also use textures and patterns to make your banner stands more interesting. Having a colorful fabric banner stand is sure to set your business apart from the competition.

Create A Focal Point

There should be a central image or message that immediately grabs the attention of trade show attendees. This focal point should be simple and easy to see at a glance. It could be a large logo, an image, or a slogan. Use large, bold fonts and bright colors to make your message stand out. A retractable banner stand that has an attractive focal point is sure to make your trade show booth popular.

Clear Content & Concise Text

Remember, trade show attendees are bombarded with information, so ensure your message is clear and concise. Your banner stand should be able to convey your brand’s message without a lot of explanation. Use simple language that’s easy to understand, and don’t use complex sentences. Use bullet points and short phrases to get your points across. And finally, don't forget to include a call to action!

Use High-Resolution Printing

High-resolution printing will make your text and graphics look better, and it’ll also ensure the banner stays in good condition for longer. Your banner will also be noticeable from a distance if it’s featuring high-quality text and images. Banners that are low-resolution often appear blurry and pixelated, and these can make your company look bad. Fabric banner stands that are used outdoors should always feature high-resolution printing.

A well-designed trade show banner stand can make a big difference. And with a little planning and creativity, you can create a banner stand that’ll help your brand outshine from the competition.

At Banner Stand Pros, we have a wide selection of trade show banner stands and accessories. Our team of experts can help you create a banner stand that perfectly reflects your company's values. Contact us today to learn more about our services!

There are many ways to advertise a business nowadays. And while some businesses only use the latest in cutting-edge tech to advertise and market, other businesses use a mixture of new tech and old tools to create a marketing strategy that’s both effective and affordable.

Fabric banners are a great example of a marketing tool that hasn’t gone out of fashion—and probably never will—because they’re so effective. Here’s more on why they’re ideal for marketing at trade shows and conferences:

Fabric Banners Have Outstanding Graphics

Fabric banners can display vivid printing, high-quality graphics, and a wide range of attractive colors. And when the print has a smooth, velvety quality, the banner looks especially elegant.

Print quality is everything when it comes to high-quality fabric banners. If the banner atop your fabric banner stand has a message that’s easy to read, potential customers may be enticed to learn more. And high-quality printing won’t be ruined by folding or creasing, provided you take steps to ensure the banner is safe before storing it.

Easy Storage

Since these banners are made of cloth, you can easily carry them anywhere you need to because they’re quite lightweight. In addition, they are extremely adaptable, easy to store, and highly portable. A fabric banner can be rolled up and placed on a shelf or transported inside a grocery bag. Their portability is another quality that makes them sought-after.

Sustainable Materials

You can get a fabric banner that’s made of environmentally-friendly, biodegradable materials. Fabric banners are a sustainable option for advertising because they are not made of plastic or plastic substitutes.

Cost-Effective & Durable

Once you have a high-quality banner, you won’t need many more, as these will last a long time provided you take care of them. And once you know how to set these banners up and take them down easily, they’ll be even more effective at trade shows and conferences.

And we recognize that not every trade show is held indoors. That’s why you may need banners that can withstand the elements. Plenty of fabric banners can do just that, and they won’t look bad after prolonged exposure to wind and rain.

There are many kinds of banners out there, and at Banner Stand Pros we sell all the high-quality banners your business may need. Plus, if you give us your marketing goals and specs before we print, we can ensure you get a banner that’s ideal for your business. We know how to make fabric banners pop with dazzling graphics, and we’ve helped so many businesses advertise in style.

Whether you realize it or not, it’s safe to say you’ve seen step-and-repeat banners before. When a celebrity walks onto the red carpet, turns, and smiles at the cameras, usually they’re doing so in front of a step-and-repeat banner. These banners are used at all kinds of award shows and celebrity events, and they’re also a hit at trade shows and other special occasions. In short, a step-and-repeat banner is one of the most affordable tools you can use at a trade show to increase brand awareness.

What Exactly Is A Step And Repeat Banner?

Step-and-repeat banners are usually used as large backdrops at press conferences, red carpet events, and fashion shows, as they can enhance photography while promoting a range of brands. They usually have repeating patterns printed on them, and it’s common to see logos, insignias, marketing messages, etc. on these at all kinds of events.

Why Are Step-And-Repeat Banners Great For Marketing Events?

1. Increase Brand Awareness

At a marketing event, a step-and-repeat banner can be used to catch the eyes of passersby, specifically those in your target audience. If many people engage with your banner at an event, then it’s done its part to increase brand awareness. Plus, anyone who snaps a photo in front of your banner and posts on social media will be spreading the word about your business, as your logo will be in the background.

2. Affordability & Durability

Step-and-repeat banners are portable and easy to set up, so you can bring them to a range of events and use them effectively every time. And once you get the hang of both assembly and disassembly, you’ll be able to set up your stands in mere minutes, possibly even seconds.

3. Creating A VIP atmosphere:

Step-and-repeat banners are great for companies that want to make their booth attendees feel like celebrities while they’re at the booth. To add to this theme, include a red carpet as well as other elements you’d see at VIP events.

4. Awesome Photos

High-quality materials are used to create step-and-repeat banners, so they’ll look great both in person and in photos. Images that include a high-quality step-and-repeat banner will come out clean, clear, and crisp, and these are exactly the kinds of photos you want booth attendees posting if your logo is present.

5. Partnership Tie-In

A step-and-repeat banner can display tons of logos because of its size. So if you want to promote current partnerships or sister companies at your trade show booth, use one of these banners.

Ready To Buy Step-And-Repeat Banners?

#1: Make Them Waterproof And UV-Resistant

After spending hundreds of dollars on retractable banners, you need to ensure that they last long. The weather can wreak havoc on your banners, especially if you live in an extremely rainy or sunny area.

To ensure that your banners last long, you need to make them waterproof and UV-resistant. This way, your banners last for years and you don’t have to spend a huge amount getting them replaced every few weeks.

#2: Use Legible Fonts

The primary mission for any banner—whether it’s a retractable banner or a step-and-repeat banner—is to catch the eyes of target audience members. The easiest way to achieve this goal is by using easy-to-read fonts.

Yes, funky fonts like comic sans, chiller, or another budget-friendly script might seem like fun, but they’ll make your banners look unprofessional and juvenile. Serif fonts are a good choice, as they are easy to read and it’s likely audience members are already familiar with these fonts.

#3: Use The Right Colors

The colors you use on your banner say a lot about your business. They can also evoke different emotions from audience members. Several studies have found that color psychology plays a crucial role in influencing customers’ decisions.

If you’re looking to build a modern image for your business, choose sleek colors like white, chrome, and beige. On the other hand, if you want to create an aura of luxury for your brand, include deep colors like purple, green, and black. Yellow will make customers feel satisfied, while red invokes passion. Just keep in mind that your banner should never b overcrowded with too many contrasting colors. Stick to just two or three brand colors.

#4: Invest In Sturdy Frames

Whether you’re attending a trade show or another kind of industry event, you need to find a suitable place to hang your banners. Tacking your banners on the booth walls with tape can make them look tacky and create an unprofessional image.

Purchasing banners with sturdy frames is a good idea, as you can display them easily and they’ll look professional. Retractable banner stands, stand-up banners, and fabric banner stands are all great at grabbing the attention of audience members at an event.

#5: Use The Right Banner Printing Technique

Finally, ensure that you choose the right banner printing technique so your banners are bold and bright. Today, several banner designers use water based Latex or UV inks instead of traditional solvent inks, and these inks can produce bright, vivid colors and are also eco-friendly.

Before you print a banner, check with your printer to see what type of ink they use. UV or Latex inks can reduce your carbon footprint while keeping the design high-quality.

Build Brand Awareness With Vinyl Banners

Using vinyl banners is an excellent way to market your business. And if you use the tips above, you can reduce how much you spend on banners without reducing the quality of these banners one bit. And ensure you get your retractable banners, stand-up banners, and step-and-repeat banners printed by a trusted banner printer.

At Banner Stand Pros, we print customized banners to suit specific business requirements. Get in touch with our team to know how you can use banners effectively to promote your business and brand.