How to Use Banners During the Holidays

The holidays are upon us and in full force and the chances of you needing a banner display for some reason or another are probably pretty great. Whether you are working in retail and need to market a sale going on, you're hosting a charity event or throwing a Christmas party, banner stands are a great way to communicate valuable information.


Using a banner stand for a holiday sale is pretty standard in today's world and probably not out of the ordinary if you've been in the business for more than a season or two. However, choosing a display that is creative and well-suited for your event can be a whole different story. It may appear to be a frivolous cost at times, but how you choose to display your event is key to driving more traffic.

Depending on where your sign is going, you'll want to consider effects that the environment will have on the sign. For example, if the display is going to be outside and the climate is frequently subject to snow, rain, or wind, then you'll want to incorporate those details into your final decision on material. There are many solutions and materials that are better equipped to handle the elements than others.

In order to better protect your investment, most retail banners are portable banner stands that are designed to have a heavier base to withstand all of the traffic that they bring in!


If you're keeping the holiday spirit alive with a charity event, having a banner or display of some sort will make your efforts go a lot further. Many times, these types of events don't produce what they had hoped, simply because attendees weren't well-informed. By having a display, you are able to communicate to your audience the purpose of the event along with how they can participate or donate.

Odds are, you have put a lot of time and energy into organizing this event and the logistics of it are plain as day to you. However, it is important that you keep in mind that this is the first time your attendees will be learning the details and you will want to spell out the process for them. A great way to do this is by using a banner or display in order to communicate the importance and goal of your event. This will ensure that your efforts bring in the most return.


In order to make a splash, whether it is for a year-end or holiday party or just a company event during the year, having displays are a great way to emphasize company morale and goals. You can also use them to help promote ongoing campaigns or initiatives within the company. Having quality displays and banners helps to create cohesiveness and conveys professionalism.

Tips for Ordering Business Displays: 

  • Be sure to let your sales representative know where you are planning to place the display (indoor or outdoor banner stand) to make sure that they recommend the most appropriate stand and material.
  • If you are including images in the design, make sure they are high resolution images to ensure that they are clear and not pixelated.
  • When adding text to your banners, keep in mind that you don't want to overcrowd it with too much information. Less is more.
  • Color is an asset when it comes to displays. Be sure to utilize colors that will resonate with your brand. Also, blues, reds and greens are great colors to use during the holiday season.

If you need help deciding which display is best suited for your event, don't hesitate to call us at Banner Stand Pros. We are happy to answer all of your questions and point you in the right direction.


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