Winter is here, and many places are covered in snow and ice. The frosty weather can be a challenge for businesses that rely on outdoor banners to promote their Christmas and New Year sales. The harsh weather conditions, including snow squalls, freezing temperatures, and wintry precipitation, can damage the banner stands and affect their functionality. But don't worry! We have some exciting ways to help you keep your banners protected and shining even in the midst of winter. Read on to learn more!
Use Banner Stands and Banners Suited for Winter
Choose banners that can withstand the harsh, freezing weather. Invest in high-quality vinyl and mesh banners with micro-holes that allow wind to pass through. This feature reduces wind resistance and minimizes the risk of damage. These banners are robust and resistant to water damage as well. It's best to avoid using flimsy fabric banners outdoors during winter because they won't serve your purpose and are more likely to get damaged.
Outdoor retractable banner stands are also a popular option for outdoor use as they are often made with durable and strong materials such as aluminum or fiberglass with spring loaded poles and more stable bases to hold up in the wind. You could also use an outdoor X banner stand with a weighted base because it is designed to provide stability in windy conditions.
Proper Installing and Tensioning
- Install banners with wind slits or perforations strategically to balance wind flow and maintain its stability.
- Fasten the banner using sturdy hardware, such as reinforced grommets or heavy-duty zip ties.
- Use flexible mounting options that allow for some movement, preventing banners from becoming overly stressed during strong winds or heavy snowfall.
- Properly hem the banners as it adds strength to the edges, preventing fraying.
- Laminating your banners acts as a barrier in preventing water penetration and protecting the printed graphics from the effects of freezing and thawing.
Check and Maintain Your Banners Regularly
Complete routine inspections during the winter to check for damage, wear, or sagging in your banner stands. If any issues are found, address them promptly to avoid further impairment. Remove any accumulated snow or ice to prevent excess weight that can strain the banner or its attachments. Gently brush off the snow using a soft broom or brush to avoid causing any detriment to the banner surface. Keeping your banners clean and well-maintained contributes to their longevity and effectiveness.
Bring Banners Indoors During Extreme Weather
In the face of severe winter storms or blizzards, the best protection for your outdoor banner stands is to bring them indoors temporarily. Monitor weather forecasts closely, and when extreme conditions are anticipated, take proactive measures to remove and store your banners until the weather improves. This precautionary step can prevent damage and extend the lifespan of your banners, ensuring they are ready to shine when the weather clears.
By taking these steps, you can confidently display your messages outdoors throughout the winter, maintaining visibility and impact despite the challenges posed by snow and cold temperatures. Reach out to Banner Stand Pros for all your banner stand needs. We have a wide array of banners and replacement graphics to meet all your advertising and promotional needs this winter.